PORTFOLIO
Develop Specialized Marketing Plans
Website Development
Create Advertising Campaigns
Implement SEO Techniques
Craft Valuable & Engaging Content
Optimize Google My Business
Create Email Marketing Campaigns
Customizable Graphic Designs
From Small Business
Humming Bird Art & Design
During my time at Humming Bird Art and Design, I served as both Store Manager and Content Designer, where I played a pivotal role in various aspects of the business. I was responsible for establishing and managing our social media presence, crafting engaging content, and nurturing our online community. Additionally, I contributed to the store's financial management by assisting with budgeting and financial analysis. My creative expertise extended to developing the store's brand identity and market strategy, ensuring a cohesive and impactful presence in the market. Furthermore, I effectively managed inventory to optimize stock levels and meet customer demand. Through my multifaceted role, I demonstrated a commitment to driving business growth and enhancing the overall success of Humming Bird Art and Design.
Antojitos Yolis
Through the creation of their website, I seamlessly integrated their social media channels, allowing for enhanced connectivity with their audience. By developing an online menu, customers can conveniently preview offerings ahead of time, while a dedicated events section keeps them informed about upcoming happenings. Additionally, I implemented effective funnels and landing pages to organize customer interactions, optimizing lead generation and customer engagement. My holistic approach ensures that businesses like Antojitos Yolis can effectively showcase their offerings and foster meaningful connections with their audience online.
Family Insurance Network
In my role as a contract digital marketer for Family Insurance Network, I spearheaded the creation of a dynamic website and implemented lead generation strategies that propelled business growth. By setting up effective funnels and landing pages, I optimized lead capture and conversion. Additionally, I developed a streamlined system for agents to organize leads efficiently, ensuring no opportunity was missed. Through these initiatives, I played a pivotal role in driving success and facilitating seamless lead management for the business.
To Large Conglomerates
Signet Jewelers
While at Signet Jewelers, I worked as a Project Manager. I oversaw marketing accounts for esteemed brands including KAY, Zales, and Peoples Jewelers. My responsibilities encompassed collaborating with designers to develop targeted email, direct mail, text message, and social media advertising campaigns. I spearheaded efforts to streamline content turnover processes across each account, resulting in enhanced efficiency and accelerated project timelines. As a diligent project manager, I liaised with various stakeholders to ensure timely production and meticulously created schedules for marketing ads aligned with specific dates and holidays. Additionally, I implemented rigorous quality control measures, meticulously reviewing every asset to prevent errors and ensure flawless execution of advertising campaigns.
University of Texas at San Antonio
During my time at the University of Texas at San Antonio (UTSA) International Department, I served as the Social Media Manager, aiming to boost student engagement. Through strategic content creation and active participation in campus events, I sought to raise awareness of the department's offerings among UTSA's diverse student body. Beyond managing social media, I personally engaged with students, fostering meaningful connections and encouraging their involvement in department activities. A highlight was collaborating with sponsors to expand opportunities for international travel, enriching students' educational experiences. Through strategic partnerships, I ensured students had access to a broad range of opportunities, broadening their global perspective.
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